Southwest Veterinary Symposium Increase Value to Sponsors with Trade Show Gamification
San Antonio, TX –The Southwest Veterinary Symposium held their annual symposium called Connect 2013 in San Antonio at the Harry B. Gonzalez Convention Center. This well attended symposium had over 3,000 participants which was the highest they’ve had in 11 years. The annual symposium is held each fall in the Southwest and includes continuing education, exhibits, interactive labs, and social activities. They serve DVMs, RVTs, hospital personnel, veterinary and technician students, and the suppliers who provide the products and services that support veterinary medicine.
This year SWVS used the SCANVenger Hunt platform in place of the traditional stamp card to provide trade show gamification and lead retrieval for their exhibitors. SWVS Executive Director, Tina Garcia commented on the SCANVenger Hunt platform, ” It was new, it was innovative – there’s a lot of other programs out there where you have to check a box and it’s very time intensive for the exhibitors. This was very fast and it enhanced their experience with the participants.” She also added,” The feedback from the exhibitors have been very positive. They’ve gotten really good leads – it’s great way to start a conversation and it was very turn-key, a simple process for the exhibitor.”
Some of the key sponsor exhibitors included Zoetis, Iam’s Veterinary Formulas, Elanco, Abixis, Hills Pet Nutrition and Nestle Purina. Heather Prendergast of Nestle Purina stated,”the attendees absolutely loved the SCANVenger Hunt – they engaged with us and it definitely brought attendees into the booth.”
Each participating exhibitor received a 20″x30″ SCANVenger Hunt poster at their booths. When attendees saw their posters they scanned them with their smartphones in order to access their questions. If answered correctly they earned points that ultimately would place them into prize categories. The top prize was a $1,000 American Express card given away by SWVS.
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About SCANVenger Hunt Llc:
The SCANVenger Hunt and SCANTrivia platforms provide engagement through gamification, and lead retrieval. Whether you have a conference, trade show or destination driven event our high-tech QR code scavenger hunts, lead retrieval and game components can provide quantifiable value.
SCANVenger Hunt Llc
Director of Business Development
1-800-975-5161 Ext: 703